Flowly
Journey Orchestration
Design and launch omnichannel customer journeys that react to behaviour in real time — no code, no waiting on IT.
- Drag-and-drop journeys
- WhatsApp, SMS, Email, Push
- A/B feature testing
Predictive Customer Intelligence Platform
Setup in minutes

NBO Acceptance Rate
42.6%up 34%
Customer Retention
91%up 65%
Identity Resolution
+2.4M profiles resolved · Live
Lifetime Value
€4.2Kup 78.6%
ROAS Increase
5.8×up 63%
Four agents · one predictive CDP
B2Metric Agentic Marketing Platform
B2Metric automates your growth processes end to end — from tracking every signal to deciding the next best action and talking to your data. Each capability runs on its own, and together they run on one Predictive, Composable CDP.
Journey Orchestration
Design and launch omnichannel customer journeys that react to behaviour in real time — no code, no waiting on IT.
Omnichannel Hyper-Personalization
An AI agent that picks the next best offer, product and channel for every single customer — and learns from each response.
Attribution & Product Analytics
Server-side, first-party tracking that sees the full journey, attributes every conversion and feeds better signals back to your ad platforms.
Agentic AI & GenAI-Driven BI · askasky.ai
Ask your data in plain language and get answers, charts and automated actions in seconds — business intelligence without the backlog.
The foundation
ISO 27001 & SOC 2 certified · Fast Company Türkiye Startup100, two years running
What is B2Metric
Seamlessly transform customer insights into actionable strategies with a unified, easy-to-use platform.
B2Metric AutoML Based Customer Data Platform (CDP) transforms customer data into actionable insights, helping businesses move from chaos to conversion.
By leveraging advanced machine learning and artificial intelligence, our platform delivers personalized experiences at scale, optimize every customer interaction.

Profile unified across web, app and CRM
B2Metric’s Churn Prediction platform helps businesses identify and prevent customer churn by leveraging advanced machine learning techniques.
Our no-code AutoML models accurately predict which customers are most likely to leave, allowing you to take proactive actions to retain them.
At-risk users sent to a Flowly journey
Businesses can optimize their acquisition and retention efforts by using the B2Metric AutoML-based CLTV model to forecast the future worth of their consumers. Our software accurately determines CLTV by examining transaction data and customer behavior, allowing companies to pinpoint high-value clients and efficiently target marketing campaigns. Use machine learning to predict consumer behavior and optimize return on investment across all channels.
High-value segment ready to target
B2Metric's AutoML Studio offers an end-to-end solution for data science, simplifying the process from data preparation to actionable insights.
Our platform handles data wrangling, feature engineering, algorithm selection, training, and parameter tuning, delivering clean, understandable reports and dashboards.
Model trained, tuned and deployed
Analyze user data and segment users based on behaviors and characteristics
Learn moreSegment customers by recency, frequency, and monetary value to gain actionable insights
Learn moreCreate personalized, multi-channel campaigns with AI-driven segmentation
Learn moreAutomate and optimize campaigns with real-time analytics, A/B testing, and AI-driven insights to maximize ROI.
Learn moreVisualize user steps toward a goal to identify drop-off points and improve conversion rates.
Learn moreTrack and analyze user paths on your platform to identify trends and optimize user experiences.
Learn moreMeasure and analyze user behavior over time to track engagement and loyalty.
Learn moreAnalyze user actions and event performance over time with detailed subgroup insights.
Learn moreUnified Insights
Eliminate fragmentation by consolidating critical data across teams into an intuitive, self-service hub.
Designed to meet the complex needs of growing businesses, ensuring seamless performance and trusted reliability at every stage.

Our platform enables brands to connect with 20% of the global population every month, ensuring a secure and trusted experience.
Streamline your workflow by handling all customer data from one centralized dashboard, removing the hassle of complex ETL processes or manual data cleaning.
Empowering your teams with predictive analytics, campaign optimization, and copywriting assistance, our AI tools are built to enhance agility and efficiency.
Boost Your Interaction Levels

How it works
Gain actionable insights into user behavior to enable data-driven decision-making and optimize strategies for particular user groups
Gain actionable insights into user behavior to enable data-driven decision-making and optimize strategies for particular user groups
Customer Lifetime Value
78,6%
Average B2metric Score
Customer Churn Score
12%
Average B2metric Score
Customer Retention Score
62,4%
Average B2metric Score
Customer Conversation Rate
78,4%
Average B2metric Score
Best Practices
Gain actionable insights into user behavior to enable data-driven decision
With a rich history spanning over 180 years, Türk Telekom stands as Turkey's pioneering integrated telecommunication operator.
With its innovative business models and technology, Aktif Bank continues to serve as Turkey's most extensive fintech ecosystem.
The roots of Banka Kombëtare Tregtare can be found on November 29th 1925, and the oldest Albanian financial institution in Durres.
A leading media platform in the Turkish media industry, GAIN Media was founded in 2019 with the purpose of understanding audience behavior.
B2Metric is an AI-native predictive customer data platform: it unifies customer data, predicts behavior such as churn and lifetime value, and orchestrates campaigns across every channel in real time.
An end-to-end AutoML pipeline with explainable predictions, real-time anomaly detection, and marketing activation built in — not just analytics dashboards.
Enterprises in banking, fintech, telecom, insurance, automotive, retail and media — including Türk Telekom, Avis, Aktif Bank and GAIN.
Yes — B2Metric connects to data storage, analytics, CRM and business communication tools such as Google BigQuery, AWS, Google Analytics, Zoho, MailChimp, Google Ads, Facebook Ads and Slack.
Customer data platform, churn prediction, CLTV, segmentation, RFM analysis, funnels, retention, campaign management and an AutoML studio.
Yes — onboarding, training and ongoing support are included; the B2Metric Academy hosts SDK guides and product documentation.